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Live
Impression share drop on "Brand Terms" campaign — 87% → 64%
Grayn APP just now
Budget cap hit on Brand Terms at 2:47 PM. Paused by Google.
Google Ads · Brand Terms
Impression share64% ↓
Lost IS (budget)23%
Avg. CPC$1.42
Conv. rate4.8%
Recommendation+$400 daily budget
MR
Mike R. just now
@grayn approve the budget increase
The AI layer for your growth stack.Live read-only OAuth into the tools you already run. Shopify, AppsFlyer, Klaviyo & more coming.
The Google Ads reporting tax

You open Google Ads 17 times a day.

Every one of these moments is a tab switch, a filter, a date-range tweak. Grayn handles all of it in the thread.

🚨

Impression share eroding

Lost IS (budget), lost IS (rank), absolute top IS — all buried three clicks deep in Google Ads UI.

⚠️

Quality Score drift

QS drops on high-spend keywords push CPC up silently. You find out when the ROAS report comes in Monday.

🔍

Search query blind spots

Which queries are your budget wasted on? Pulling STR, matching it to conversions, exporting, filtering — that's a half-day.

📈

GA4 + Ads attribution mismatch

Google Ads says 42 conversions. GA4 says 31. Someone needs to reconcile. That someone is now you.

What you get

Six questions you'll stop manually answering.

Real examples from Google Ads teams already using Grayn in Slack.

BUDGET

"Are we pacing the month?"

Live spend vs. budget, daily run rate, projected end-of-month, split by campaign. In Slack.

@grayn how's our pacing this month?
QUALITY SCORE

"Which keywords dropped in QS?"

Grayn tracks Quality Score history per keyword. Alerts when a spender drops below 6 — before CPC eats your margin.

@grayn any QS drops this week?
SEARCH TERMS

"What's wasting budget?"

Low-intent search queries ranked by spend. Negative keyword recommendations, ready to apply.

@grayn show wasted spend search terms
ATTRIBUTION

"GA4 vs. Ads: where's the gap?"

Conversion reconciliation across Google Ads and GA4. Grayn explains the delta — last-click vs. data-driven, cross-device, missing tags.

@grayn reconcile GA4 and Ads conversions
SEARCH CONSOLE

"Paid cannibalizing organic?"

Grayn cross-references Search Console CTR with Google Ads impression share. Identifies brand terms you're paying for that already rank #1.

@grayn where are we paying for organic?
TAG MANAGER

"Is the new tag firing?"

Grayn monitors GTM tag health. Alerts if a conversion tag fails or a new container deploys mid-campaign.

@grayn is the checkout tag still firing?
Live in Slack · Google Ads Campaign · Last 7 days

Every metric you check daily, asked once in Slack.

Spend
$18.4K
↑ 12%
CPL
$32.40
↑ 8% bad
ROAS
4.2x
↑ 0.3
Imp. Share
78%
↓ 4pt
Avg. QS
7.2
↑ 0.1
Conv. Rate
3.8%
↑ 0.4pt
CTR
4.1%
↑ 0.2pt
Conversions
567
↑ 9%
Roles

Who on your team gets the most out of Grayn.

Every role on your growth team benefits differently.

📈
PPC Manager

Monitor every campaign without 17 tabs.

Get alerts the moment IS drops or a tag breaks. Approve fixes directly in the Slack thread.

🏆
Growth Lead

Approve budget shifts from Slack.

See pacing, ROAS, and conversion trends without opening a dashboard. Every recommendation comes with a one-click approval flow.

📋
Analyst

Stop answering "what's CPL?" 12× a day.

Grayn handles the repetitive queries. You focus on attribution & LTV.

See your Google Ads data
where your team already lives.

A quick call is enough to see Grayn running on your live data. No credit card. No deck. Just your Slack and your ad accounts.

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